Web Marketing News
WebMarketingHeadlines.com Web marketing news covering website marketing, search engines and more
|
|
|
This page was created using RSS courtesy of FeedForAll
Pagejacking - identifying and dealing with pagejackers
This article on pagejacking is the result of a recent experience we had with a competitor who thought it would be a good idea to copy an entire page from our site using a sneaky method. It turned out he had done the same to dozens of others.
Optimization - Free Google tools
There's no doubt that Google has captured the hearts and minds of surfers and webmasters alike in recent years. Google tools have also become a common sight, thanks to the Google Web APIs service.
Changing domain names & preserving rankings - mod_rewrite
In a previous article, I outlined some tips that can save your traffic and rankings when you rename or move around a few files on your current web site, or change domain names.
It's not just being linked, but how you link - anchor text
We're all pretty aware these days that having links from quality sites pointing into your own site is a very important factor in gaining good rankings on some of the major engines.
Giving search engine spiders direction with a 301 redirect
You are upgrading your web site and as part of the upgrade, it means moving and renaming particular files.
Robots, Agents and Spiders - Identifying Search Engine Crawlers
If you've been surfing search engine optimization web sites, you've no doubt come across the above being mentioned on many occasions.
Articles - Keewerds=Keywords
In the battle for search engine rankings, the keywords meta-tag still plays an important role.
Internet Marketing - reciprocal link exchange tutorial
With so many bleeding edge marketing and promotion methods coming into practice these days, it's easy to forget the basics - this tutorial will assist you in developing a link exchange campaign that will get noticed. A few good manners go a long, long way - an old concept but very applicable to modern Internet marketing and web site promotion strategies.
Articles - Meta tags and Zen
If you aren't utilizing Meta Tags in your web site's pages, you may be missing out on valuable traffic and therefore paying customers!
Title tag optimization guidelines (revised)
Most of us on our home page tend to place "Welcome to www.fdfdf544545fdda.com" as the TITLE tag text.
FFA sites - a viable promotion strategy?
In the battle to be noticed on the web and share with the world our dreams, ideals, advice and products; the strategies are many.
When you have a limited budget, it also greatly limits the ways to gain exposure. Many search engines are now ranking according to link popularity or how many dollars you can pay them to be listed. It's getting harder for the "little guy" to get into the game without a second mortgage on grandma's gold teeth.
Robots who Read
Before you submit your site to a search engine, you may want to consider what you want the search engine "bot" (the program that indexes your site) to "spider" (follow). You may have pages with sensitive information, or a scrap directory full of pages in progress that you would not like to see listed.
Creating a press release - writing and submission tips
In terms of marketing, it's basically just a story that may interest the general public or a market segment relating to your business or organization. It's a cross between an article and an ad - very similar to the 'adarticle' strategies that I've written about before. A press release tends to be more objective than promotional copy and is often in interview format. The usual marketing hype is definitely a no-go zone.
The Words That Sell
If you have or can get a list of people who are already interested or genuinely likely to be interested in your product or service then you are well on your way to being successful with your postcard marketing. Before that, you have to answer the key question, `Who should I send my postcard offers to?
The Marketing Secret Every Child Knows
Mom, Mom, Mom, Mom, can I have an ice cream? Can I, Can I, Can I, Can I? Please, Please, Please, Please. I`ll be good for a whole year. I promise. Just give me a dollar. I won`t ask again for a long time. Pleaseeeeee!
How To ?Really Get Your Customers?
What Really Makes Your Postcard Mailing Successful?
The biggest single factor in the success of your postcard mailings is who you send your postcards to.
You need a list of people or businesses to send your postcard offer to.
This can be a list of existing customers or prospects who have inquired as a result of any of your marketing efforts or a list which you purchase.
Weird Sells: Get Noticed On The Internet
What is weird?, well in the 21st century it?s getting more and more difficult to define what is weird and what isn?t. According to the dictionary one definition is ?Of a strikingly odd or unusual character; strange?. Surely that isn?t enough any more? A quick look at eBay and you will find hundreds of items that would comply with that definition.
Investor Relations Website Design Secrets
Individual investors are intimidated by overly complex IR sites and need simple summaries of financial data. Both individual and professional investors want the company's own story and investment vision.
Investor relations (IR) is one of the "Big Four" standard components of a corporate website (along with public relations, employment, and "About Us"). In the modern world, investors assume that they can go to www.company.com to research a current or potential investment.
Important! How Site Speed Can affect Your Sales!
As important as the design and the way a websites work, another important issue can actually have negative results on not only your customers but your business. Site speed is a very important topic and should not be overlooked when having your website designed or re-designed.
Basics of Web Marketing
There are millions of different ways to advertise on the internet. Some work and some don’t. The ones always work are usually the most fundamental but are often over looked. In this article I will explain some of the most effective, but simple campaigns that will get your new internet business off of the ground.
Resources:
News
Affiliate Program
News and Information :
